Articles about marketing

Editors Say This Is The Biggest Problem With Your Content Marketing

Last updated: 03/12/2018

If there’s one thing smart marketers know, it’s that reaching and consistently engaging your audiences is key. And because it’s 2018, you know content is one of your best bet

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Best 2018 Super Bowl Ads, From Dinklage's Doritos to Sprint's 'Westworld' Moment

Last updated: 02/06/2018

What a game,right? Those Patriots. Those Eagles! TRICK PLAYS! That's a Super Bowl for you. And the action continued during the commercial breaks, especially if you were interested

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What Does It Mean to "Write for SEO" in 2018? - Whiteboard Friday

Last updated: 02/03/2018

"Those who do not learn from history are doomed to repeat its mistakes" — it's a quote that's actually quite applicable when it comes to writing for SEO. Much of the advice given

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Here's Why You Can't Count Twitter Out of Your Marketing Strategy in 2018

Last updated: 01/28/2018

Over the past few years, the business world hasn't taken kindly to  Twitter. And who can blame them for being critical? With stock prices tanking, employees fleeing to other comp

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12 Online Marketing Tactics You Should Be Using in 2018

Last updated: 01/16/2018

The internet has changed business marketing forever, allowing companies to reach a large group of potential customers with a relatively small amount of money. But with so many plat

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Why Digital Marketing Is Crucial to Your Business's Success

Last updated: 01/01/2018

What are the pros and cons to a career in digital marketing? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and better

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The Post Office on swapping tactics for strategic transformation - Marketing Week

Last updated: 10/17/2017

Over the past 10 months the Post Office has embarked on a radical transformation project that has seen the marketing team evolve from a tactical, product-led function to being stra

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The Impact Amazon Has (or Soon Will Have) on Your Brand: Do You Have a Plan?

Last updated: 10/11/2017

Related:  4 Ways Omni-Channel Retailers Can Step Up Their Shipping Game How your brand executive team can respond: Implement and enforce an online reseller policy with language f

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Data From 3.5 Million Employees Shows How Innovation Really Works

Last updated: 10/10/2017

The variables that make for a successful innovation program are independent of whether the company is seeking disruptive or incremental innovations. It doesn’t matter whether the

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Here's What Your Business Can Learn From a 90 Year-Old Factory That Henry Ford Built

Last updated: 09/03/2017

Completed in 1928, Henry Ford's River Rouge plant was a marvel of its age. It was almost 100% vertically integrated, even producing its own steel, and by the 1930s over 100,000 emp

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